KAABOO spent the weekend at the Del Mar Fairgrounds from 2015-2019, just north of San Diego. Mixing it up with other festivals, KAABOO is geared towards a wider age range crowd with a wide range of popular artists from across the decades. There's also a strong emphasis on delicious food and intriguing cocktails along with contemporary art and late-night dance parties. We were tasked with full media coverage of the KAABOO festival for 3 consecutive years.
Our mission involved video and photo coverage of all brand partnerships, music artists, food, art installations, and the comedy stage.
We completed entire shot-lists developed by KAABOO and our creative team to deliver high-quality video recaps and images to use on social media and future ad campaigns.